A project that trasform plastic into music.

CLIENT

The problems caused by disposable plastic are known to everyone. That’s why the ice cream brand Sammontana at the Jova Beach Party, the summer tour organized by the popstar Jovanotti on the Italian beaches, has decided to reduce the environmental impact through the recycling the plastic on the beaches trasforming plastic in music.
From sh**t to hit!

THE PROCESS

THE PROCESS

LAUNCH CAMPAIGN

LAUNCH CAMPAIGN

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